Launching their ‘deeper connection’ advertising campaign, Remi Cachet highlights a client’s journey with their hair extensions.
Remi Cachet’s Elegance Range lasts up to 12 months with good aftercare, and clients are becoming so attached to their hair, they wouldn’t be without their extensions moving forward!
Explaining the campaign, founder Victoria Lynch told us, “As extensionists we see the overwhelmed reaction on the face of an extension-virgin client when their new look is finished. It’s why we do our job. With such discreet and comfortable bonds, they soon feel like the hair is their own.
“Aftercare takes a little more time with extensions, and more hair allows for more hair styles; clients are spending more time taking care of, and creating new looks with, their new hair. And so even at the maintenance appointments around six weeks down the line, they are still besotted with the volume, the length or new colour. Extension addicts are born!”
With record sales this summer, their clients are coming back for more and continuing the trend of forming a connection with their new manes.
Remi Cachet have the finest quality hand-selected 100% human hair, offering two pre-bonded, weft and tape hair. Full HABIA accredited training is offered on four application techniques, and full marketing support is offered to salons.