OPI have announced a nail brand ambassador partnership with celebrity nail artist, Tom Bachik aka ‘The Mani-curist,’ one of the most sought-after nail professionals amongst the nail and fashion category and A-list celebrities. Bachik will work with OPI’s Education, Product Development, Digital, Social and Influencer Marketing teams to create fashion-forward nails, participate in product development and assist with education on behalf of the brand.
Bachik is one of the top nail artists at Hollywood’s biggest red-carpet events, including the Oscars, Grammy Awards and Golden Globes thanks to his visually inventive, high fashion nail art designs. He beautifies the nails of Hollywood’s most glamorous women including Jennifer Lopez, Selena Gomez, Kendall Jenner, Kim Kardashian, Heidi Klum, Victoria Beckham, Kerry Washington and Gwyneth Paltrow. His striking nail designs also make him a favorite of top publications and brands with his nail designs gracing the pages and campaigns of Vogue, Vanity Fair, Elle, Allure, InStyle, Chanel, Gucci, Versace and Armani, to name a few.
With more than 20 years of experience, Bachik has helped develop some of the most notable product innovations and application techniques in the industry. He has won more than 300 prestigious nail contests and is Nails Magazine #1 ranked competitor.
“We’re incredibly excited to have Tom join the OPI team,” explained OPI Co-Founder and Brand Ambassador, Suzi Weiss-Fischmann. “Tom’s work and clientele speak for themselves. He has an unbelievable roster of Tinseltown’s hottest singers and actresses — and he clearly loves color and uses it in creative, fashionable and impactful ways that make his creations stand out.”
As a former graphic artist and skateboarder, Bachik sold custom-painted helmets before finding a new career path and deciding to attend beauty school. During this time, he discovered his talent for nails and went on to become the first nail artist to work exclusively with Chanel.
“I’m so excited to work alongside Suzi, a legend in nails and with OPI, the world leader in nail color,” shares, Tom. “I’m incredibly passionate about nail design, product development and education. This collaboration allows me to work with some of the best formulations and tools, as well as one of the best teams in the industry, allowing my creativity and technical skills to thrive. Together with OPI, I will focus on building brand awareness, educating nail technicians, and inspiring the industry as a whole.”
Tom Bachik begins as OPI’s Global Celebrity Nail Artist in October of this year. His work can be seen via social media @tombachik and at tombachik.com. For more information, please visit OPIUK.com. Follow OPI on Instagram @OPINAILSUK and go to OPI Products on FaceBook @OPIUKPROFFESIONAL to become a fan!