Electric and Birchbox host an evening of expert masterclasses and styling
To celebrate the success of the partnership between leading salon brand, Electric Hair and luxury cosmetics subscription service Birchbox, the pair hosted an exclusive event for both subscribers and press.
Held at Electric Hair’s flagship London salon in the heart of Marylebone, guests were given the A-list treatment with free flowing champagne and canapés, expert hair styling and consultations from the Electric stylists and express manicures.
During the evening, award-winning stylist and creative director of Electric Hair, Mark Woolley, also held expert masterclasses with press and subscribers, demonstrating how to achieve some of the most sought after looks and key hair trends for the coming seasons.
The event was attended by over 50 guests, all who left with an exclusive goody bag containing some of Electric’s hero products, including the Intensive Treatment Masque and Hydrate Shampoo & Conditioner.