FOX & VAMP ENTERS A NEW ERA WITH WALTON STREET FLAGSHIP

CELEBRATING LONDON’S LEADING AUTHORITY IN LUXURY HAIR EXTENSIONS & HAIRCARE

Fox & Vamp announces the opening of its new flagship salon on Walton Street. Founded in 2019 by Talitha Mackie, Fox & Vamp was born from a clear gap in the market: those looking for high-quality, natural-looking extensions that prioritised both aesthetics and hair health were simply not accessible. A trained hairdresser with an extensive career managing major beauty brands, including Selfridges and The Estée Lauder Companies, Talitha combined technical expertise with commercial insight to redefine the category.

Since launch, the brand has grown through word of mouth, gaining a loyal following of beauty insiders and high-profile clients including Trinny Woodall and Leonie Hanne. Now, with the opening of its new flagship and the success of its product innovation and subsequent Space NK launch, Fox & Vamp is ushering in a new era for extensions.

“The Walton Street flagship marks a new chapter for Fox & Vamp – a space where every element has been thoughtfully curated, from the pioneering Clip-In Bar Studio to the Korean Head Spa. We wanted to create more than a salon; it’s a sanctuary for hair health, beauty, and indulgence. Every detail from the design to the treatments and our extension-focused haircare is crafted to deliver results that feel effortless, luxurious, and completely tailored to the individual.” 

A NEW FLAGSHIP DESTINATION

Located on Walton Street in Chelsea, the new Fox & Vamp flagship salon offers a visually stunning space where clients can enjoy everything from bespoke extensions to expert blow-dries, cuts, and colour services. At its core is a pioneering concept: the Clip-In Bar Studio, a first-of-its-kind destination

designed to allow clients to dip their toe into the world of extensions in a relaxed yet elevated environment, opening the category to a wider audience.

Further expanding its offerings, Fox & Vamp introduces a specialised Korean Head Spa treatment, rooted in advanced Korean haircare philosophy and focused on scalp health as the foundation of beautiful hair. Combining deep cleansing, massage, and hydration, it supports optimal hair growth while enhancing the condition and longevity of both natural hair and extensions.

The new Fox & Vamp Walton Street salon was designed and delivered by Project London, the award-winning London interior design and architecture studio behind some of the capital’s most considered residential spaces. Working from Fox & Vamp’s brand identity outward, Project London built the interior around the product – drawing the colour palette and material choices directly from the packaging colourways, so that the space and the range feel instinctively connected. Bauwerk limewash walls, microcement joinery, travertine detailing, and large overhead skylights combine to create a tactile, naturally lit environment that is calm without being cold, and quietly luxurious without being showy.

A INDUSTRY FIRST, EXTENSIONS HAIRCARE

Fox & Vamp is setting a new standard with its groundbreaking extension care range, formulated for flawless, long-lasting extensions. Created in response to a clear gap in the market, the collection is the first of its kind: an industry-first collection designed specifically for extension wearers, while also enhancing the health of natural hair and protecting the scalp biome. Free from silicones, sulphates, alcohols, essential oils, and over 500 ingredients commonly found in haircare that can damage extension bonds, the range delivers high-performance results without compromise.

THE COLLECTION

• Extension Shampoo: A lightweight cleanse that gently removes oil and build-up without compromising extension adhesives, leaving hair glossy, clean, and residue-free.
• Extension Conditioner: A nourishing yet feather-light treatment that detangles and strengthens without weighing hair down, delivering volume, bounce, and shine.
• Extension Extender: The first clinically formulated serum designed to work across all types of extensions, natural hair, and the scalp, protecting against heat, styling, and environmental damage. The result is glossy, healthy hair with natural movement, enhanced strength, and a signature, addictive scent. The range is complemented by a curated selection of accessories, including a specialist extension brush and silk scrunchies, designed to maintain hair integrity and minimise damage.

ABOUT FOX & VAMP

Founded in 2019 by Talitha Mackie (née Price), Fox & Vamp is London’s leading luxury hair extension brand. Known for high-quality, natural-looking extensions and industry-first haircare designed

specifically for extensions, the brand combines expert craftsmanship with innovative formulations. With bespoke salon services, including its pioneering Clip-In Bar Studio, and ethically sourced hair, Fox & Vamp continues to set the standard for excellence and long-term hair health.

For more information about Fox & Vamp, please visit https://foxandvamp.com/

For more information about services available at the Salon, please visit

Services

Fox & Vamp

164 Walton St, London SW3 2JL

And contact QUARTZ: jess.zownir@quartzlondon.co.uk