ghd announce Adam Reed as new global brand ambassador

adam reed

Session stylist and salon owner, Adam Reed, has been announced as the latest hairdressing heavyweight to join ghd as a brand ambassador.

The well-connected stylist has more than 20 years experience tending to the tresses of A-listers and beauty insiders, but it is his eye for the best products that has led to his new relationship with ghd.

He is known across the industry for his meticulously-curated kit bag that holds a wealth of cult products he’s found to be the best for the job, including the ghd styler, which he touts as a key component in his hairdressing arsenal.

“I’ve had a ghd styler in my kit bag for ever,” says Reed. “I remember the first time I used one and being blown away by what it could do. The ghd styler is the original and the best. In fact, it’s fair to say it’s genius!”

Of the newest addition to the brand ambassador team, ghd CEO, Sebastian Lazell commented: “Adam is one of hairdressing’s most exciting, talented, loved and admired stylists and his enormous enthusiasm for all things hair is matched by his brilliant creativity. We can’t wait to start working with him on some very exciting projects coming up in 2014.”

Reed joins an esteemed line-up of global stylists working with ghd, including Zoe Irwin, Sam McKnight, Kenna, Ken Picton, and Jayne Wild.