Guess who’s back

Once again, Diva Pro are excited to be exhibiting at  Salon International London this year. The brand has been delving deeper into trade shows around the world , attending Cosmoprof in Bologna, TopHair in Germany and MCB in Paris this year alone. The London-based company is looking forward to attending one of the biggest hairdressing shows  in their home country.

Earlier this year, Diva launched its fully recycled and recyclable packaging. All Diva products now come with a metal tin that opts as a great storage solution for hairdressers; store your wet products, pins and hair clips and more. The tins are very stylish and look fantastic in any salon set-up. In addition to the tin comes an  eco-felt bag; a storage pouch made out of recycled plastic bottles. This will protect your tools while travelling and doubles up as a heat mat.

Diva will be launching its new stand to the UK market at Salon International this year,  which embodies Diva’s new  eco initiative in many ways. The stand has been thoughtfully designed by  the Diva design team. The stand is made out of wood with  accents of black and pops of neon colour. The Neon tubes reflect the colours of Diva’s Atmos  interchangeable sleeves and double up as a fantastic selfie wall! A metal frame basket is also on the stand showcasing to customers the materials used to make their new eco-friendly packaging.

Diva will be accompanied by their International Brand Ambassador Emmanuel Esteban, who will be headlining at the Diva stage. Emmanuel will be taking the creative lead on stage and will once again share his eclectic Avant-Garde hairstyles and vision with the visitors of Salon International.

New at Salon this year,  Diva will be welcoming more hairdressers to their stage: Lauren Bell, Michael Gray, Carl Brown and Edoardo Colasanti.

Lauren Bell, a session stylist based in London. Lauren has recently been shortlisted in three categories in the Creative Head ‘It List’. Lauren has been working on editorial shoots for renowned magazines such as Vogue, Elle, Tatler, Infringe Hunger and many more. Lauren has also worked on many fashion weeks, the latest one being Paris Fashion Week, earlier this year.

Micheal Gray will also be working alongside Diva, the multi-award-winning hairdresser and Wella Ambassador is specialised in Bridal and commercial styling. Micheal has a great understanding of glitz and glam and what each client is looking for. He will be holding a styling session on stage where he will educate the audience on how to achieve these various hairstyles using the Diva products and how to always achieve what your client is looking for.

Diva Pro has been working with Edoardo Colasanti for a while now. Shortlisted as the best newcomer in numerous awards, Edoardo is taking the hairdressing world by storm.

Wig styling specialist Carl Brown, will also be attending the Diva stand, he will be doing an educational set on wig styling. Carl specialises in styling vintage hair and he will share his expertise with the Salon International visitors.

Diva is looking forward to working with all these talented stylists and is excited to share the results you can achieve using their vast range of Diva tools.