Jordanna Cobella announced as Wella Professionals UKI Colour & Trends Ambassador

London Hairdresser of the Year, educator, trends guru, colour expert, author, and business owner, Jordanna Cobella has been announced as the new Wella Professionals UK & Ireland Colour & Trends Ambassador.

Jordanna’s passion for hairdressing at the highest level has gained her huge respect with the hairdressing industry both in the UK and globally. Renowned for her cutting edge forward thinking creations, Jordanna has won multiple awards and is a regular contributor to both trade and consumer press.

Creative Director for Cobella salon in Kensington, running a five-star luxury salon in the heart of London. Jordanna is in demand for both her education and editorial work and is renowned for being a trends setter in the industry. Her passion for hairdressing doesn’t stop there and her debut book, The Mindful Hairdresser, has become a source of inspiration for many hairdressers around the world.

Always one step ahead of the curve, Jordanna’s role as Wella Professionals UK & Ireland Colour & Trends Ambassador will see her embrace all things colour as she works alongside Wella Professionals to showcase its incredible portfolio of colour products.

Max Amen, General Manager UK & Ireland, Wella Company, says: “Jordanna has been an integral part of the Wella family for many years and we are delighted that she will now be sharing her incredible expertise in a much greater way. Jordanna is one of the most creative colourists in the industry today and her passion and enthusiasm teamed with her ability to create incredible hair makes her the perfect brand match. Her knowledge of trends forecasting will bring a significant new dimension to our ambassador line up at Wella.”

Having worked with Wella for many years as an educator and leading artist, Jordanna will be leading the UK & Ireland on its trends and colour direction, forecasting trends and working on new product launches. “I am so excited about this new role and can’t wait to get started. Hairdressing is in my blood and I love being part of the Wella family. I believe they have the greatest innovation, education and products in the professional market, so to be partnering with Wella is a huge honour,” says Jordanna.

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