Lip service!

Zao, established in France by seasoned organic makeup expert David Reccole in 2012, is now available in over 45 countries.

Zao is certified cruelty free and vegan, with its organic certification provided by Ecocert’s Cosmebio and COSMOS labels. Using 100% natural ingredients, the brand is also paraben free, instead using micronized silver as a natural, safe, and effective preservative.

Loved by professional makeup artists and customers alike, Zao offers richly pigmented, durable, and on-trend colours to cater to women of all skin tones, with innovative products to meet every desire. Zao’s ingenious refill system features bamboo packaging for its carbon-negative sustainability and iconic look, and leads the way in providing premium quality, ethical and non-toxic makeup for women of all ethnicities with its extensive product range.

The name Zao combines the essence of Tao and Zen, Asian philosophies connected to respecting nature that epitomise the brand’s ethos.

Connecting the inner and the outer, bamboo extracts are also used as an anti-ageing ingredient due to its silica-rich content that stimulates production of elastin and collagen in skin. All ingredients are selected for their skin nourishing and regenerative properties that make Zao a true skincare makeup brand.

Zao has re-launched its Lip Glosses and Lip Polishes with new shades, a new vegan formula and refillable packaging as part of its drive to reduce plastic waste even further and become the leading ethical beauty brand. Priced at £18.95, refills are available at £11.75.

Read more about Zao at zaomakeup.co.uk