Problem Skin is a Problem Sorted with Launch of New Prebiotic Skincare Brand
Introducing Sorted Skin, A Balanced Diet for Your Skin
A hybrid between beauty and pharmacy, new microbiome-based skincare brand, Sorted Skin, has been expertly formulated to nourish, protect and soothe problem skin using the purest prebiotic, plant-based ingredients.
The range, developed by Tim Driver, who has worked in the cosmetic and pharmaceutical beauty industry for over 35 years, features six transformative products for the face, body and the intimate area spanning three problem-skin ranges. Anti-Redness addresses red, sensitive skin, Intensive Rescue rejuvenates dry and atopic skin, and the Intimate Hygiene range restores balance and comfort in the intimate area.
Packed with vitamins, minerals, natural ceramides, omegas and 19 natural essential oils and extracts, the products are formulated to give the skin all the nourishment it needs to take care of itself, with prebiotic ingredients to feed the skin’s microbiome, stimulating growth amongst good bacteria.
The microbiome is the layer of good bacteria that lives on the skin’s surface, forming the first line of defence and keeping it healthy and problem-free. When this barrier is boosted with prebiotic ingredients, it’s powered to combat pollutants, allergens and stress, allowing the skin to remain harmonious, calm and happy.
Sorted Skin Products:
Sorted Skin 5 in 1 Anti-Redness Day Cream is a versatile, instant solution to the appearance of red, sensitive skin, that also deals with the underlying causes. Green microcapsules and natural coloured pigment instantly neutralise and conceal redness caused by rosacea, couperose, blemishes and spots. The prebiotic formula also prevents flare-ups and supports long-term skin health, while naturally-active ingredients soothe irritation and itching often associated with redness and sensitivity. Meanwhile, natural blue light filters help to reduce inflammation caused by digital light exposure and a broad spectrum SPF50 protects the skin from UV rays.
Sorted Skin Intensive Rescue range is a triple-action trio comprising of Intensive Rescue Spray, a nourishing treatment that breaks the itch-scratch cycle on contact, a soothing Intensive Rescue Face Lotion for dehydrated and sensitive skin, and an Intensive Rescue Moisturiser that targets extremely dry and damaged skin on the body. The range delivers moisture-locking technology for up to 72 hours to rejuvenate, rebalance and restore skin, whilst strengthening its microbiome for long-term protection. The formulas in this range include wonder ingredients such as anti-irritant oat extract, ceramide-rich jojoba, aloe vera, omega-rich sea buckthorn, Pentavitin and detoxifying zeolite.
Sorted Skin Intimate Hygiene Wash and Spray, designed for all genders, effectively relieves itching, soreness and discomfort in the groin and intimate area. The Intimate Hygiene Spray offers instant cooling and soothing relief with natural antibacterial and anti-inflammatory properties to fight against Candida. The supporting Intimate Hygiene Wash provides daily maintenance, with ongoing relief from dryness, discomfort and irritation. Rich in Vitamin E and lactic acid, the products are packed with plant extracts such as clove oil, rosehip oil and peppermint that help to promote long term comfort and create an ideal pH balance for the intimate area.
Brand Founder and Managing Director, Tim Driver, who has played a role in formulating and bringing some of the best-known problem skincare brands to the global market, wanted to create a no-nonsense skincare range to support the skin’s natural health, whilst making a difference to the lives of those who suffer from problematic skin.
Driver comments: “Today’s focus needs to shift towards embracing and protecting the skin we live in, as ultimately that’s what will keep it happy and healthy for longer. I’ve seen first-hand the impact skin problems can have on a person’s mental health, and I wanted to create something that I could feel confident would make a difference. Sorted Skin is natural, prebiotic skincare that can be used every day to provide powerful relief from discomfort without over-processing or stripping the skin.
“The skin is an amazing organ that knows how to look after itself. Our strapline is ‘A Balanced Diet for Your Skin’ because our products simply feed the skin with everything it needs to keep concerns like eczema, psoriasis, dermatitis, rosacea and thrush at bay.”
All Sorted Skin products, which are available to worldwide consumers online at www.sortedskin.com and Amazon, are cruelty-free, vegan and hypoallergenic. Products are formulated and manufactured in the UK with minimal carbon footprint using ethically sourced ingredients. All packaging is made from recycled plastics or FSC-certified card and is 100% recyclable.
Tim and the Sorted Skin team are currently working on the next phase of product development to be launched later in the year, which will include a problem skincare range for children.