Stephanie Bruce announced as new head of Fudge Professional
PZ Cussons Beauty has announced Stephanie Bruce as the new head of Fudge Professional. Bruce will lead the globally renowned brand in the newly created role that will see her responsible for commercial, new product development, education and technical support.
With over 25 yeas in the industry, Bruce has had a varied career working in salons, as a consultant, and for over 20 years with hairdressing product manufacturers, with experience interacting with marketing, compliancy, legal, PR, and sales in the UK and globally. Her previous role at Fudge was global education manager, where she brought a commercial twist to the Fudge team with her hairdressing background and her manufacturing knowledge.
“This is a new role within PZ Cussons Beauty and the Fudge Professional brand and I’m definitely excited to be involved in this new era for Fudge,” commented Bruce. “I’m looking to take Fudge to the next level with our salon offerings. We have such a great portfolio and a heritage of expertise that we can really demonstrate to our customers on a global level.”
“So much has happened since the acquisition in 2012 with new products launching, new expertise being encouraged into the brand, and new branding and support to take Fudge to a wider professional audience and I’m looking to continue building on that.”