Westrow’s new tempting Autumn / Winter 2012/13 service menu

Westrow offers clients some hair rehab this season with its new winter service menu offering

There’s a whole host of tempting treats on the autumn/winter service menus at Westrow this season. The brand, which has seven salons across Yorkshire and is a regular backstage at LFW, has taken reference from the key hair looks at the A/W12/13 shows to offer clients some seasonally-inspired sweet treats when it comes to caring for their hair. Offering Kerastase Fusio-Dose rituals, a bespoke conditioning ritual that involves a prescriptive fusion of ingredients, Westrow has ensured every client’s haircare dilemma is tended to, and the brand has come up with enticing names to tempt. Each two-phase prescriptive ritual includes a double shampoo, before an intensive conditioner is sprayed into the hair and massaged in with a long, luxurious scalp and neck massage. These service menu additions – priced between £13-£16 – are displayed, menu-style, at every styling station, and are also displayed on the brand’s in-salon TVs, which every client can see from their chair. Looks like Westrow is definitely one to watch!

WHAT’S ON THE MENU?

THE SNOWBALL: Give thirsty locks the drink they deserve – and if they’re really dry, we might make yours a winter cocktail!

WINTER WARMER: If your hair is weakened through colour or the harsh winter weather add some super strength with anti-breakage conditioners.

STAR SHINE: Protect coloured tresses and add some serious shine to your style this winter season.

AGE IS JUST A NUMBER: Perfect for mature locks, this treatment means you don’t have to act your age, and neither does your hair!

Notes to editors:

Westrow, the north of England’s award-winning hairdressing group, boasts seven salons located across Yorkshire. Established in 1987 by Steve Rowbottom and Marc Westerman, the group celebrated 25 years in business in April 2012 and is the title holders of the 2012 L’Oreal Colour Trophy, the 2012 It Guy award, 2012 Franchisee of the Year and 2012 Business Directors of the Year awards. Westrow is a firm fixture backstage at LondonFashion Week, styling backstage at Kinder Agguguni and Ashish at A/W/12/13,with the award-winning Westrow Artistic Team regularly delivering educationglobally. The brand works in collaboration with its chosen product manufacturer, L’Oreal Professionnel, and regularly works on photo shoots and shows in conjunction with the brand. To learn more about Westrow, please visit www.westrowhair.com follow Westrow on twitter: @westrowhair or follow on Facebook at www.facebook.com/westrowhair

Westrow salon locations:

Westrow West Park, 253 Otley Rd, West Park, Leeds LS16 5LQ       0113 274 0999
Westrow Leeds – 4–6 Thornton¹s Arcade, Leeds LS1 6LQ                0113 245 6948
Westrow Leeds – 18 Thornton¹s Arcade, Leeds LS1 6LQ                  0113 245 6220
Westrow Wetherby, 28a Market Place, WetherbyLS22 6NE  01937 588777
Westrow Ilkley, 3 Station Road, Ilkley LS29 8HA                                 01943 600091
Westrow Harrogate, 81 Station Parade, Harrogate HG1 1ST             01423 522 666
Westrow York, 31 Swinegate, York YO1 8AZ                                   01904 629991
For expert quotes on colour trends, education, session styling or business, high resolution images or a complimentary press appointment at any of
Westrow’s seven salons, please contact: Emma Rowbottom at Seven Publicity on 07966 550648 or email emma@sevenpublicity.co.uk.

For more information on Seven Publicity visit www.sevenpublicity.co.uk. Twitter @sevenpublicity or www.facebook.com/sevenpublicity

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