Award-winning stylist and educator launches unique collective designed to support UK hairdressers

Designed to offer hairdressers, no matter the level, with the skills, business support and professional-only product range to progress within the industry, WELOVE is the brainchild of award-winning stylist and educator Rae Palmer, who has more than 25 years of experience at the forefront of the UK hairdressing industry.

Offering brand neutral education, WELOVE doesn’t believe in dictating which products to use, but simply wants to provide professionals with the right education to empower their business.

Rae Palmer said, “WELOVE is a truly unique initiative in the hair industry, because it exists purely for hairdressers to support other hairdressers. We want to encourage collaboration not competition, because we’re much stronger as an industry when we support each other.

“We are not only passionate about business development, but your wellbeing too. As hairdressers, we are constantly giving, physically and emotionally, we are on our feet all day, we skip breaks, we give 100% to our clients.

“WELOVE gives 100% back to you, the stylists and salon owners, and our holistic hair philosophy will empower you to feel supported, encouraged, and nurtured to help you to not only love what you do, but to love you too.”

Hairdressers joining the WELOVE community will be appointed their own art team member, all of whom have considerable experience within the hairdressing industry, who will act as a business and educational mentor.

To celebrate the launch, WELOVE recently hosted a two-day event for hair professionals, designed to inspire delegates with a mix of creative and business education, as well as demonstrations by Rae and experts providing business tips and advice.