Entrepreneur urges stylists to “brush up” on business skills in lockdown

SimplyHair launches virtual business course, free throughout November

 SimplyHair, specialist extension and salon supply wholesaler, has launched a business skills course for independent hair stylists and salon owners. 

To support businesses throughout the lockdown period, the course will be available for free throughout November, a 100% discount on the usual enrolment fee of £99.99. The course is a step-by-step guide covering everything from how to set up and register a hair business to advice on opening a salon as well as branding, promotional and marketing tips. Delivered through a mix of video and written content and, once enrolled, users can access the resources at any time, making it easy to digest in between appointments and simple to refer back to. 

Designed for stylists and aspiring salon owners who are looking to establish and grow their own hair business, the course has been developed by SimplyHair’s founder, Amy Filippaios. It includes specific advice for stylists looking to set up a mobile extension styling business from SimplyHair founder, Amy, tips to get your first job as a Celebrity Stylist from Oliva Davey, and key considerations when opening a salon from Katie Flisher, Hair photography 101 from skilled photographer Demelza Cristall, and a masterclass in setting up your first Facebook and Instagram ads like a pro. 

Herself a successful entrepreneur and experienced business woman, Amy is aware of the challenges the hair & beauty businesses face in the coming months. In the first lockdown, many stylists diversified to offer virtual tuitions and at-home DIY kits to keep in touch with clients and add additional revenue. She believes it is this enterprising spirit that will assure the sector’s survival. 

Amy Filippaios, founder of SimplyHair, comments: “Technical talent is only part of business success but after training, so many stylists are left to figure out how to run their business. By providing core business, digital and marketing skills, we can support ambitious hair stylists and salon owners to grow their businesses and experience success even in difficult trading circumstances.

“Starting a business against the backdrop of COVID-19 may feel especially daunting. However, in the wake of the last recession the hair and beauty industry saw great growth and entrepreneurship, in spite of a struggling economy. This course is our way of sharing some of the advice we wish we had known with enterprising stylists and help them to pursue their own career goals.”

To sign up to SimplyHair’s Masterclass, visit: www.SimplyHair.com from Friday 13th  November