Essex salon launches television-style competition in support of local employment campaign for young people
Southern salon group Headlines Hairdressing has launched a competition to find a new apprentice in support of Echo Newspapers’ Getting Essex Back To Work campaign. Mirroring the format of BBC show The Apprentice, Essex youngsters will be put through their paces via a series of “simple tasks” on the salon floor.
Managing director Simon Harris has teamed up with the Central Training Group, one of City and Guilds’ largest NVQ hairdressing providers in the UK, to offer the career opportunity for an aspiring stylist. The academy’s Billy Moore will whittle down the finalists who will then be called into the salon to be interviewed by a hairdressing panel.
Martin McNeill, editorial director of Echo Newspapers and mastermind of the campaign, says: “We are delighted to be working alongside Headlines and Central to give a young person the opportunity to get their foot on the ladder of a career in hairdressing.
“Our Getting Essex Back to Work campaign is all about promoting ways to employment – so it is especially pleasing that by working together on this innovative competition, we are actually creating an opportunity in what is currently a tough job market.”